Catalog Search Results
Author
Publisher
Greenleaf Book Group Press
Pub. Date
2023
Language
English
Description
"The buying power of women. Although the female movement is interwoven into our social world and people preach "girl power," brand experience expert Katie Mares has seen that this mindset hasn't penetrated business branding or the experience businesses provide to women. Most businesses have a "transaction" process to deliver the service they provide, but very few businesses focus on elevating "interaction" so that a brand experience includes a personal...
Author
Series
Publisher
Saddleback Educational Publishing
Pub. Date
[2022]
Language
English
Description
Theme: Hi-Lo, life skills, career, achieve independence, skills, consumer spending. Are you a smart shopper? Being able to spot a bargain or find the best deal on a professional service is just the beginning. To make the most of your money, it's also important to understand advertising tricks, protect yourself from scams, and know your rights as a consumer. Developing smart spending habits today will lead to a brighter financial future.Combining practical...
Author
Publisher
First Second
Pub. Date
2023.
Language
English
Description
"Powered by the advent of television and super-charged by the deregulation era of the 1980s, media companies and toy manufacturers joined forces to dominate the psyches of American children. But what are the consequences when a developing brain is saturated with the same kind of marketing bombardment found in Red Scare propaganda? Brian "Box" Brown's The He-Man Effect shows how corporate manipulation brought muscular, accessory-stuffed action figures...