"We live in an era where the broad accessibility of smartphones means that photography is no longer an esoteric pursuit. Anyone with a smartphone can and does snap images of themselves and of their friends. As such, guides which imply that you need enormous amounts of equipment or training to take a photograph are simply ignored, if not laughed at. This title appeals to readers' desire to craft better images, while also recognising that most readers won't have the time nor the desire to spend hours tinkering with lighting." --,(Source of summary not specified)